The Board is responsible for directing, providing appropriate advice, and supervising the Company’s business strategy, and is responsible to shareholders for the Group’s financial and operational performance as well as its risk management. The Board delegates the development and implementation of Group strategy and day-to-day management issues to the Executive Directors.

The Board is made up of three Executive Directors, and three Non-executive Directors. The Board is satisfied that between the Directors, it has an effective and appropriate balance of independence on the one hand, and knowledge of the Company on the other, to enable it to discharge its duties and responsibilities effectively.

Executive team


Photo of Martin Boddy, Executive Chairman

Martin Boddy, Executive Chairman
Aged 55

Martin is both an entrepreneur and expert in marketing.  He began his career in banking and was a member of the senior marketing team that launched First Direct. He went on to become the Marketing Director of Guardian Royal Exchange Group, aged just 29, before founding Jaywing with Andy Gardner in 1999 (which was then a data analytics consultancy and which is now still a key part of Jaywing plc).

Martin was recently a finalist at EY Entrepreneur of the Year awards.  In addition to his own entrepreneurial background, he has supported other entrepreneurs through groups such as the Yorkshire Business Angels and judging on the Imperial College London Entrepreneurship course. 

With both client and agency side experience, he is able to offer a unique perspective to the development of Jaywing’s business.  During his tenure as Chief Executive, Martin has restructured Jaywing significantly, repositioning its heavyweight data science specialism at its heart. He has delivered a ‘one company’ strategy and spearheaded two strategic acquisitions and a divestment, reshaping the business and providing a platform for growth.

Martin leads by example and fosters a collaborative culture where learnings are shared and successes celebrated. He has drawn people together so they share common beliefs and delivered a programme for further developing a united and integrated business.

Photo of Rob Shaw, CEO
Rob Shaw, CEO
Aged 49
Rob has over 25 years’ experience in the technology sector, particularly in the fields of digital and search marketing. Initially working in software development, Rob was responsible for the management of some of the UK’s largest application developments, including the O2 mobile billing platform and the Student Loans system during his time as IT Director for Ventura, part of Next plc.
Before becoming Jaywing’s CEO for UK and Australia, Rob was the CEO of Epiphany Solutions Limited, which was recognised as one of the fastest growing digital marketing agencies in the UK, with headcount rising from 26 to over 160 during his time as CEO. Epiphany was acquired by Jaywing plc in March 2014. Previously he was Managing Director of Latitude White, and Technology Director of the Latitude Group.    
Rob sits on the Google Agency Advisory Board and is a Non-Executive Director for Run for All, which was established by the late Jane Tomlinson CBE. He also takes part in Ironman triathlons and ultra-marathon running, including the famous Marathon Des Sables.  

Photo of Michael Sprot, Chief Financial Officer & Company Secretary
Michael Sprot, Chief Financial Officer & Company Secretary
Aged 40
Michael joined the Company in February 2013 as Group Financial Controller and Company Secretary, becoming Finance Director and a plc board member within his first year and Chief Financial Officer in July 2015.  Michael has been instrumental in the development and adoption of more timely, relevant and accurate management information and the improvement of cash flow and working capital He manages all regulatory documentation and disclosures and the plc’s relationships with professional advisors, including audit, tax, bank, registrars and NOMADs.
Prior to joining Jaywing, he was Head of Commercial Finance at Vasanta Group, a multi-channel distributor of business supplies and services, where he also enjoyed rapid career progression. After gaining his ACA qualification from PricewaterhouseCoopers, Michael also gained experience of central and local government through his work at Learndirect and South Yorkshire PTE.  
Michael is an elite marathon runner and has represented Great Britain in Orienteering. His most recent challenge was to complete 10 marathons in 10 days for the Brathay Trust and Neurocare in May 2017. He did it in the second fastest time ever and raised almost £12,000.

Non-executive team

Ian Robinson, Deputy Chairman
Aged 73
Ian is currently non-executive Deputy Chairman of Jaywing plc.  He is also a non-executive director of Gusbourne plc, an AIM listed English sparkling-wine business; a non-executive director of TLA Worldwide plc, an AIM listed athlete representation and sports marketing business; non-executive Chairman of LT Pub Management plc, a privately owned pub and leisure asset management business; and a director of a number of other privately owned businesses.
Ian has previously held a number of other senior financial appointments both in the UK and overseas. He is a Fellow of the Institute of Chartered Accountants in England & Wales, having trained with Peat, Marwick, Mitchell & Co (now KPMG) in London.

Philip Hanson, Chair of the Remuneration Committee
Aged 62
Philip has extensive experience in marketing and e-commerce both in the UK and internationally, having held a number of senior roles in the FMCG and retail financial services sectors – latterly as Global Marketing & e-commerce Director for Travelex.

Philip is also non-executive Director of the Bettys & Taylors Group. He is a Director of the French and Australian entities of the Goelet family wine business (SCEA Domaine de Nizas and Red Earth Nominees Pty Ltd respectively). He was a Director of Travelex Card Services Ltd until December 2015.
Mark Carrington
Aged 36
Mark is a Fellow of the Association of Chartered Certified Accountants. He is a non-executive Director of a number of privately owned businesses both in the UK and Overseas. Mark is also involved in the provision of management services to a number of other privately owned and AIM quoted businesses.
Mark is a non-executive Director of Political Holdings Limited US and Shutdown Maintenance Services Limited. Mark is also the non-executive Chairman of Devonshire Club Limited and Devonshire Club (Holdings) Limited.